Week 9 - development of creative thought - overcoming mindsets & ideational fluency

Getting rid of assumptions and approaching problems with an open mind are a key part of creative thinking. This can be done by using similes, metaphors and analogies by making an association between objects.
A simile uses likeness to establish a connection where as a metaphor equates the two objects, making the connection more direct. An analogy compares 2 or more completely different things and makes their resemblance in to something similar.


Ideational fluency means ideas that fulfil certain requirements. This can be achieved through tools such as Classification, Brainstorming and Mind-mapping. These tools are used to create a quantity of ideas.
Classification is where ideas can be organised by recognising obvious as well as hidden meanings to create connections. Brainstorming is an opportunity to develop spontaneous thinking and generate more ideas where as mind-mapping allows you to organise the thought processes, and show associations between different thoughts.

I use mind-maps to organise what features to include in a piece of graphic design. Here I have looked at what would be important in a website to assist new students with the university’s learning resource, Moodle;

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